Boosting employee morale Essay Example | Topics and Well Written Essays - 250 words

Boosting employee morale - Essay Example To test whether the skills or methods used in the process increases employee morale, the first step is to identify the variables involved. These could be qualitative or quantitative in nature (Johnson 304). The impact of increased employee morale can be quantitative, but the skills or methods applied are highly qualitative. To test the impact that skills or methods used create in boosting employee morale, quantifying skills/methods variables is vital. ANOVA tests suit this process (Johnson 357). Once the qualitative variables are quantified, they can be linked to the outcome of increased employee morale through the necessary testing steps in ANOVA statistical procedures. Achieving the above goal can be subject to a number of issues that influence the inferences made from the test. These are: difficulties in choosing the quantitative variable to use following improved employee morale (for example increased output or revenues), individual differences across employees may not be accounted for, and quantifying some qualitative variables of skills/methods nature may result in a totally different outcome. On the other hand, the testing design adopted exhibits both strengths and weaknesses. The quantification of qualitative variables makes the testing process quick and easier (Johnson 391). However, the testing procedure may be prone to statistical errors that may result in conclusive inferences that are rather

World War II Essay Example for Free

World War II Essay Richard Wheeler, an author of Iwo – a book about the battle of Iwo Jima during the World War II is, undoubtedly, familiar with the subject. He is a war veteran, who joined the Marine Corpse recently after attack on Pearl Harbor. Although he has spent two years at Alaska as a coast guard, he managed to join the actively fighting force of 28th Regiment of the new 5th Marine Division. His division was one of the first to invade Iwo Jima in spring 1945 and Wheeler participated in the most severe combat for the island. Two days after the landing he has been heavily wounded and evacuated, however, those days were enough for him to write a book of memories, which he called simply â€Å"Iwo†. The book is a description of the battle for Iwo Jima from the point of view of marines, who invaded the island and the Japanese soldiers who protected it. The author pays little attention to description of strategies and forces in the operation, concentrating on soldiers experiences. His writing may be in a way shocking and cynical as he writes how uncommon valor was a common virtue. Wheeler speaks a little of preparations, made by Americans and Japanese and describes some of the maneuvers of his own division, including the flag raising, which later became famous. But the book is more a story of life and fighting of marines on the island – their thoughts, desires and feelings. All names of marines, places and other are due to authors own knowledge. The book is outstandingly exciting to read. It keeps the reader tensed and involves him into action, giving an insight from participant’s view. The language of the book is a language of a marine, not of a professor of history, and this makes the impression from the book even deeper. Iwo is a magnificent overview of WWII on the Pacific soldier experience. Perhaps it is not of great interest to history professionals, but is a â€Å"must read† book for all those interested in real story of the Pacific War. Those, who are already familiar with the matter would obtain additional sensitive understanding of war, and the â€Å"beginners† will find an exciting introduction into life of a soldier of World War II.

ASDA Employee Motivation Research

ASDA Employee Motivation Research Research Project To determine some vital roles of leadership in  improving the sense of motivation in employees in  the retail organisations of UK- A study on ASDA. Task 1 Understand how to formulate a research specification Part 1: You have to create a research proposal in a subject of your interest. In doing this, you have to formulate and record possible research project outline specifications (AC1.1); Identify the factors that contribute to the process of research project selection ( AC1.2); Undertake a critical review of key references (AC 1.3) ;Produce a research project specification (AC1.4). Introduction Business organisations are an integral part of nations economy in todays globalised set of environment where all industrial sectors are largely concerned about a timely achievement of their stipulated goals and objectives. In context to which, they are hereby required to operate with a strategic arrangement of their action plans to duly accomplish their stipulated targets on time. It is with reference to yet another prime concept of realism in todays set of business where an establishment is comprised of two vital set of bodies entitled as employees and employers (Alfalfa-Luque, Marin-Garcia and Medina-Lopez, 2015). Wherein, the employees are direct in charge of their respective set of employers where they are with a through accountability of guiding them. This in turn has breakdown the preceding role of employers where they are mainly positioned at two vital profiles of leaders and managers in the organisation. Both these parties are required to perform a similar set of responsibility by thoroughly guiding their respective set of employees and generate a prior sense of encouragement in them. It is mainly with respect to carry out there assigned tasks on time for an eventual achievement of their organisational goals and objectives. In order to achieve this research, I will start by: To analyse the factual concept of leadership in retail organisations of UK To discover the adopted tools of motivation in ASDA To identify the relationship between the tact of leadership and motivation in ASDA To recommend some principle strategies to enhance the motivation level of employees with some profound tactics of leadership Background of the study The present survey is based upon a configured purpose of exploring the function of leadership to enhance the sense of motivation in the deputed employees of retail organisations in UK. For which, a renowned retail enterprise named ASDA has been taken into consideration for it where it is a subsidiary supermarket of Wal-Mart as its parent company (Cadden, Marshall and Cao, 2013). With a foundation year of near about 68 years, it is currently headquartered at Leeds that is in the West Yorkshire of England. It is evident to deal into grocery products along with general merchandise commodities and fiscal services as well. As per a recent transcription of the year 2016, ASDA is depicted to be extended in around 630 distinct locations at a global level. Herein, it is also ascertained to employ total 180, 000 number of workers to operate at its widespread locations. The current study has hereby focussed to interpret the adopted procedures of ASDA to motivate their deputed set of employees by aligning it to their applied tact of leadership at the workplace. Leaders in ASDA are evident to play a crucial role in handling the work of their respective set of teams (Kim and Brymer, 2011). However, it is together essential for them to continually stipulate such standardised practices of directing their staff members that in turn results in improving the sense of motivation in them. This investigation will thereby focus upon defining such effective practices of leadership that will consequently lead to upgrade the motivation level of the employees by referring to varied tools of motivation and certain abstractive theories of leadership as well. Literature review Concept of leadership in the retail organisations of UK It is as per the stated clause of Taylor, Bogdan, and DeVault (2015), where todays organizations are with a strong requisition of leadership at their workplace to make an optimum utilization of their accessible resources. In accordance to which, leadership is hereby referred as such vital trait that is both inbuilt and out built for the leaders. This means that there exist two types of leaders where some of them are called as born leaders and other can refer to acquire its attributes to become an effective leader. The concept of organizational leadership tends to deal with both expertise tactics as well as human psychology by emphasizing more upon the development of leadership skills and abilities. It should, however, relate to the undertaken goals and objectives of the organization where a potent leader will refer to deal with the hard times of industry and still develop by that time. Tools adopted by the retail organisations of UK to motivate their employees There exist varied motivational tools that are being adopted by the organisations in order to raise the motivational sense of their employees. Bayne and Woolcock (2016) had hereby enlightened two vital types of motivational tools in the organisation known as internal and external tools of motivation. Wherein, an intrinsic tool is in context to meet out the mental needs of the employees by rewarding them with non-monetary means like higher-grade responsibilities as a mean of providing empowerment. Another source of extrinsic motivation involve the tools of monetary benefits for the employees such as bonuses and additive remuneration on carrying out a considerable work. Relationship among the tact of leadership and motivational context of employees in the retail organisations of UK There exists an implicit relationship among an applied tact of leadership and motivation as per the reflected outlook of Menges, Walter, Vogel and Bruch (2011). It is where the leaders are hereby referred to be a prime source of motivation to produce an encouraging sense of work in them. This is also in correspondence to employ varied available theories of motivation with a prime accountability of the leaders to practice them at the workplace. The two-factor model of Herzberg is a factual instance of such conceptual theory that is often being referred by the leaders to inculcate in their day to day practice for fulfilling the need base consideration of their respective employees. Other than this, there together exist varied styles and models of leadership that should be referred by the leaders for aptly managing the carried assignations of their employees. Research aims and objectives A prior intent of this study is To determine some vital roles of leadership in improving the sense of motivation in employees in the retail organisations of UK- A study on ASDA. This configured aim has further depicted some leading objectives that are as stated below: To analyse the factual concept of leadership in retail organisations of UK. To discover the adopted tools of motivation in ASDA. To identify the relationship between the tact of leadership and motivation in ASDA. To recommend some principle strategies to enhance the motivation level of employees with some profound tactics of leadership. Research questions It is mainly on the basis of above formulated aims and objectives to carry out this survey, which is hereby, directed by some below mentioned research questions: What is the factual concept of leadership in the retail organisations of UK? What are the tools adopted by ASDA to motivate their employees? What is the relationship among the tact of leadership and motivational context of employees in ASDA? Rational of the research: This section is specially to determine such contributory factors that have largely assisted the investigator to carry out the investigation in a directional manner. It is mainly in context to depict a prime reason behind selecting this particular topic for the investigation that has hereby represented a leading reason of personal interest of the researcher. Due to which, this particular topic of leadership has been chosen as a mean of exploring its vital role in enhancing the motivation level of the employees (Neuman and Robson, 2012). A prevalent state of competition among the organisations is together referred to be yet another significant reason behind electing this subject matter where it is a present-day concern in most of the retail organisations in UK. As a result to which, a demotivated set of workforce in turn impacts upon the overall productivity of the enterprise that resultantly impacts upon the profitability index of the enterprises. This research work will thus aid them to strengthen the prospective element of leadership in the organisation in order to raise the sense of encouragement in their employees. Producing a research project specification This is another foremost section of the investigation where the researcher will hereby define the adopted technique to carry out the study in an effective manner. Research design- It is a foremost tact needed to be referred by the investigator in order to carry out the study in a directional manner (Research design, 2009). This will in turn depict the nature and type of study that will be referred by the surveyor for conducting the research work. Wherein, the present investigation has showcased a descriptive study to make an in depth analysis of its elected subject matter. Research approach- It is yet another prime consideration of the researcher to carry out the investigation where here the surveyor has opted to carry an inductive format of the study. This will in turn widen the scope of investigation where its concentrated set of data is evident to transact from specific to general context (Deductive Reasoning Versus Inductive Reasoning, 2014). Data collection- The data collection measures together exists with its two imperative methods by referring to both primary and secondary aggregation of information. Into which, the primary accumulation of data will necessitate the surveyor to directly approach the respondents and interrogate them on the basis of a framed questionnaire (Gast and Ledford, 2014). Wherein, another alternative of secondary data assemblage will require to study pre established statistics in verified publications like books, journals and online articles, etc., from attested internet sites. Sampling- It is yet another practice of distributing the targeted respondents of the study in a proportionate way to give an equalised chance to each of them. However, there exists two leading tactics of sampling known as random and purposive distribution methods (Gast and Ledford, 2014). The present study has thus opted for a purposive or non probability tact for sampling the data where the surveyor will hereby refer to interrogate 4 top administrative bodies of ASDA. Data analysis- This is basically to analyse the above acquired set of data by electing one of the two alternative measures to make either qualitative or quantitative investigation. The present research work has therefore depicted a qualitative analysis of data to conduct a thematic study of the subject matter (Quantitative Methods in Education Research, 2014). Scope: the researcher has the skills required to carry out an inductive format of the study. Research limitations- This is especially to define certain limited elements that often leads to obstruct into the conducted study of the researcher. An inadequate source of time with deficit amount funds are those two constricted factors that largely impedes the survey. However, these two elements are referred to be the two most appropriate elements of the study for succeeding towards its undertaken aims and objectives. It is therefore important for the surveyor to conduct a planned study with present time and funds for achieving the targeted goals on a stipulated duration that is 11 weeks for this particular investigation. However, a limited number of secondary resources is referred to be yet another limited aspect for carrying out a defined study. Wherein, there together exists certain ethical dilemma as a way of obstructing the study where the researcher is required to use an authentic set of data while referring to the secondary resources. However, the primary sources were duly accessible where the researcher in the present study has referred to directly approach the responders as a way of interrogating them. Ethical issues- There together exists certain ethical responsibilities that are required to be considered by the researcher to carry out the study (Neuman and Robson, 2012). With respect to which, the investigator in the present study is required to carry a confidential interrogation in which, its obtained data should not get accessed by any unaccredited set of users. This is for instance to conduct a confidential study where the researcher is not liable to reveal the given answers of the respondents to an unauthorised user. Along with which, the investigator is together required to take a prior consent of the respondents to participate in the study with no forcible context on them. M1: This is basically to justify the specification of the present research work with some affluent measures of data collection and analysis. In whose context, both primary and secondary tactics of data collection have represented to be a justified selection of techni9ques by the researcher where both these methods have greatly collaborated with the findings of one other. Along with which, the qualitative method of analysis has also sustained the study by carrying out a thematic assessment to define the subjective nature of the facts by accurately corresponding to the nature of this particular research topic. TASK 1 part 2: Provide an appropriate plan and procedures for the agreed research specification (AC1.5);Match resources efficiently to the research question or hypothesis (AC2.1) This is basically to correspond the present carried investigation with that to the applied resources where the researcher has hereby opted for varied pertinent resources like time, cost and manpower resources to carry out the survey in a efficient manner (Paarlberg and Lavigna, 2010). These resources have together depicted a projected way of carrying out the study where the time to carry out the entire survey was duly scheduled by the researcher with the help of Gantt chart. With reference to which, the researcher has hereby referred to undertake 11 weeks of study to acquire its stipulated goals and objectives. Research objective By when Resources to be used (2.1) Milestones (when do you know this objective is achieved) How will you monitor this objective is being achieved? method of monitoring Statistic analysis 10/03/2017 Internet and blogs On that day Recorder Numbers (using chart) In March Internet On that month Recorder This research has been scheduled with a projected timeline to promptly carry out the investigation. It is with a prime consideration of achieving its configured goals and objectives by avoiding the possibility of any sort of hindrance in the research work. It is mainly in regard to specify the available period of time to carry out the study where such planned work will largely support the surveyor to timely attain the targeted intent of the research. Non-availability of time will not reflected to be a matter of concern for the researchers any more in case they refer to follow this pivotal tool of Gantt chart. Key Activities Week 1 Week 2 3 Week4 Week 5 Week 6 Week 7 Week 8 9 Week 10 Week 11 Preparation of Introduction Literature Review Collection of Secondary Information Examination of the Collected Data Research Design Research Methodology Acquiring Primary Data Analysing Primary and Secondary Data Conclusion and Recommendations Completion of Leftover Work Revision and Draft Final Submission TASK 2:BE ABLE TO IMPLEMENT THE RESEARCH PROJECT WITHIN AGREED PROCEDURES AND TO SPECIFICATION 2.2 Undertake the proposed research investigation in accordance with the agreed specification and procedures. This section has referred to depict the framed set of questionnaire along with the conferred answers of the respondents. Undertaking the proposed research investigation in accordance with the agreed specification and procedures by recording This is to discuss upon the undertaken design of the questionnaire where the researcher in the present study has referred to plan an open-ended questionnaire with relevant set of questions. It was with a single close-ended query in which the respondents were hereby asked to provide their own suggestions as a way of advising some effective measures of leadership to enhance the sense of motivation in employees. This in turn depicted a primary method of data collection with a structured interview along with a secondary method in which the governmental records published for the retail based organisations of UK were referred over here. Along with which, the official website of ASDA was also referred to gather some pertinent facts from their pre-established findings. However, there existed certain advantages and disadvantages of both these data collection methods that are as mentioned below- Advantages of primary data collection method: A close interrogation by directly approaching the respondents. This in turn relates to the study and research of the person. Great control over a specific subject. Disadvantages of primary data collection method: A costly method. Time consuming process. A lower rate of response. Advantages of secondary data collection method: A cost effective method. Requires less time and efforts. Provides a base to the primary research method. Disadvantages of secondary data collection method: Unspecific in nature. May produce inaccurate data. Issues of time log. Apart from which, a qualitative method of analysis has been used to evaluate the collected set of data where it is usually done to conduct a thematic assessment based upon distinct formation of themes. Where it is also associated with a leading issue of partiality where the evaluation often tends to bias from one other. Collating relevant data where appropriate This section has referred to depict the framed set of questionnaire along with the conferred answers of the respondents. Since how long your are employer with ASDA? Frequency Percentage 1 year 0 0 3 years 2 50 5 years 1 25 More than 5 years 1 25 Are you agreed by the fact which states that employees need a close supervision at the workplace. Frequency Percentage Strongly agreed 1 25 Agreed 1 25 Neutral 2 50 Disagreed 0 0 Strongly disagreed 0 0 Most of the employees are self motivated in your organisation. Frequency Percentage Yes 1 25 No 3 75 What leadership style is being adopted by you to acquire timely submission of assignations by your respective subordinates? Frequency Percentage Democratic 2 50 Laissez free 0 0 Autocratic 1 25 Bureaucratic 1 25 What principle traits of leadership must be adopted to enhance the productivity status of your establishment? Frequency Percentage Generating a sense of encouragement in employees. 2 50 Provisioning an effective reward system at the workplace. 1 25 Carrying out a strict approach toward the employees by penalising them for not meeting the stipulated standards of work. 1 25 In your view, does leaders play a substantial role in supporting their subordinates to accept their key responsibilities of work. Frequency Percentage Most of the time 2 50 Sometime 2 50 Rarely 0 0 Never 0 0 However, on discoursing upon the facts and findings acquired from the secondary sources of data collection, it has been found that leadership does plays an intact role in motivating the employees at the workplace. It is however with some great efforts of the leaders where they are hereby provisioned with distinct tools of motivation to utilize on them. Although, their together exists certain advantages and disadvantages of data analysis method where the data in the present investigation has been analysed using a qualitative method. In whose context, below are the identified advantages and disadvantages of this measure: Advantages: No rigorous plan or design is required. An affluent and detailed set of information. Disadvantages: A subjective view of the study that needs a massive involvement of the surveyor in the study. A very time consuming procedure with biased context of research as per the own set of views of the investigator. D3: This is basically to justify the selection of data collection method where both primary and secondary measures of data collection has been implicated by the investigator over here. Both these measures have greatly contributed in conducting a directional study where the findings incurred from primary method have supported the facts of secondary resources. 3.1 Appropriate techniques of research evaluation It is basically to discourse upon the way in which the researcher has hereby referred to acquire the aims and objectives of this investigation where it was carried to assess the roles of leadership as a way of generating a motivational sense in the employees. It was with a prime objective to evaluate the realistic concept of leadership in the retail based organisations of UK. The researcher duly achieved this where leadership is identified to be a trait in which the leaders are responsible to handle their respective subordinates and their work with some expertise skills with some specialised abilities. Another objective of this study was to discover the adopted tools of motivation in ASDA where it has been found that they are more likely to use the internal measures to encourage the workers by promoting them to a higher level position, etc. The last objective of this investigation was to identify the relationship between the tact of leadership and motivation in ASDA where both these elements are depicted to have a close interrelation with one other. It is where the leaders are apparent to play a principle role in inspiring their employees by implicating various tactics of motivation. All these objectives have been attained by using some effective techniques of research with valid and reliable set of findings that are proven to be successful for this survey. Wherein, the benefits of the incurred outcomes of this research is evident to support the organisation named ASDA in determining such vital roles of their leaders that are effective in creating a sense of motivation in their workers. However, there existed certain difficulties in carrying out this investigation where the respondents were not willing to interact with each another in a smooth manner. Apart from which, this has also reflected to be a slight time consuming study with less number of secondary resources. Along with which, the surveyor was also not well versed to work on excel with less experience in conducting such studies. 3.2 Using appropriate research evaluation techniques and interpreting and analysing the results in terms of the original research specification Theme 1- A major number of responders are evident to work from a longer time period in ASDA. Interpretation: This is on interpreting the outcome of above carried analysis in order to determine the existent time period of the employers working in ASDA who has hereby represented as the respondents of the study. In context to which, it has been found that almost all responders are working from a considerable time period and are well experienced in their field. Wherein, 2 of them are employed with ASDA from last 3 years and 1 of them is occupied since 5 years and another 1 is working here for more than 5 years. Theme 2- Almost all respondents are agreed with the concept of close supervision for their subordinates. Interpretation: It is on referring to the above obtained data that has clearly depicted a united outlook of almost all the respondents that has been presented in context to a bestowed statement of close supervision of employers on their employees. With respect to which, 1 has represented a strong agreement towards it with another who is merely agreed to it. Whereas, there existed 2 such respondents who are at a neutral stage of acceptance for this statement. Theme 3- Majority of responders have not approved by the self motivation sense of their employees. Interpretation: On the basis of above conducted primary research, it has been found that only 1 out of 4 respondents are in favour of their self motivated employees. However, the other 3 have specified a clear no towards it

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Energy   Ã‚  Ã‚  Ã‚  Ã‚  Four Source of Energy: Chemical, Solar, Mechanical, and Nuclear Energy is used in every aspect of our lives, from power for transportation, to heat and light in dwelling and working areas, to the manufacture of good of all kinds. The development of science and civilization is closely linked to the availability and development of energy in useful forms. In this paper I am going to show four extremely vital forms of energy that we humans use everyday, and without which we could not enjoy the luxuries of life; like watching T.V., playing on the computer, and tracking the weather.   Ã‚  Ã‚  Ã‚  Ã‚  The first type of vitally important energy is Chemical. It utilizes the energy release from chemical reaction. The energy is both release and absorbed by the elements involve in a chemical reaction, but no lose occur in the molecular weight of the elements. Even thought this is true, the physical properties may change. Take for instance, the decomposition of water. In its molecules, each of which consist of one atom of oxygen and two of hydrogen, are broken down; the hydrogen atoms combine in pairs, and the oxygen atoms form oxygen molecules. The two new molecules now have two different properties from the water molecules they came from. Water, for example, does not burn nor does it support combustions, but the new hydrogen molecule is now flammable and the oxygen is combustion supportive, both of which can be used to obtain useful forms of energy.   Ã‚  Ã‚  Ã‚  Ã‚  The reactions, just like the one mentioned above, can be classified by the characteristics of the particular reaction. As anyone could observe we, the people of this world have many different forms of reactions to obtain the energy we desire. This chemical energy is pretty the base of all other forms of energy, or at least a big part of them.   Ã‚  Ã‚  Ã‚  Ã‚  We can use the reaction from nuclear fusion or fission to obtain energy. We can use the steam from water to get energy. There are ways in which use the elements and the properties of their reaction to obtain energy.   Ã‚  Ã‚  Ã‚  Ã‚  A type of energy that work is another form of chemical energy, but deserves its own individual respect, is the above-mentioned nuclear energy. With the development of nuclear energy in the early 20th century came available another incredibly great source of energy. It uses the heat from the nuclear energy and converts it into electricity. The nuclear is stored in the nucleus of an atom and is released though fission, fusion, or radioactivity.

US Foreclosures Feasibility Project

The dependent variable, U. S. Foreclosures Filings, is used in the cause and affect relationship presented wrought the project. The following independent variables will be used to determine the most significant factor in U. S. Foreclosure filings. This data is collected every month from more than 2,200 countless by [email  protected] Realty'[email  protected] compiles this nationwide data and reports a count of the total number of properties with at least one foreclosure filing reported. Primary Independent Variable: a.Rising Unemployment Rising unemployment rates is the primary Independent variable because I believe that as the national employment rate continues to rise so will the number of foreclosure filings. The data used to represent the relationship was provided by the Bureau of Labor Statistics and collected monthly. The first resource that solidifies my belief comes from commoner. Com. Less Christie describes in the article, â€Å"Mounting Job Losses Fueling Foreclosure s,† the correlation between unemployment rates and the rise In U.S. Foreclosures. He explains that the more individuals lose their jobs the more the delinquency trend will continue. (Christie, 2008) In the article, â€Å"2008 Foreclosure Filings Set Record,† Stephanie Armor recognizes the relationship between Job loss and foreclosure lings. She clarifies that even though Interest rates decreased, the number of those filing for foreclosure continued to rise between 2007 and 2008 resulting in an 81% increase.The former federal deputy Housing Commissioner under President Clinton is quoted saying, â€Å"with foreclosures continuing to rise and the economy in a downward spiral, It's not surprising you see Increased foreclosure because of Increased unemployment. † (Armor, 2009) Independent Variables: a. Divorce (XX: DIVORCE)- Divorce is another leading cause in the number of the family and they then run the risk of foreclosure. This data was compiled through the Center for Disease Control and Prevention & National Center for Health Statistics.

Stone Cold Definitions: What is a Family?

American society is an interesting place: we value individualism and celebrate freedom, and strive for being the best in all that we do.   The road to achieving this is not an easy one, but as a nation, we understand this.   We train our children gradually by setting small tasks for them.   These tasks are designed to help our children â€Å"practice† for their imminent involvement in the â€Å"real† world, and it is the hope of those who create these â€Å"practice† sessions that children will grow into adults who are well-adjusted, productive Americans. This training includes learning to do a variety of things—from the mundane to the complex—primarily by trial and error.   We put training wheels on bicycles; we spread education out over a period of twenty-plus years; we encourage part-time jobs before careers and raising a pet to learn the value of life and the seriousness of responsibility; however, when it comes to creating a family, we act like it is an all-or-nothing affair.   We define it in a single way, and access it as â€Å"successful† only in the extremist of circumstances.   American society may value individualism, celebrate freedom, and strive for perfection, but it can be an extraordinarily judgmental place for those who fall outside the parameters of the traditional definition of â€Å"family.† Barbara Kingsolver examines the definition of â€Å"family† in her piece, â€Å"Stone Soup: What Does It Mean To Be a Family, Anyway?†Ã‚   Her conclusion: that the defined parameters are simply too narrow and that America’s continuing to use this false standard is detrimental to all people. There can be little doubt that the United States values individualism; however, it seems as though individualism is only acceptable if the involved party conforms to preconceived norms and moral standards set by the majority when exercising this right to be â€Å"individual.†Ã‚   Barbara Kingsolver asks readers â€Å"in the catalog of family values, where do we rank an occasion such as this?† (305). She is referring to a child’s soccer game and the fact that the child in question is surrounded by primary and extended family members—an entire cheering section of his own, but that social construct calls his family â€Å"broken† (305).   Obviously, â€Å"Andy† is not suffering for lack of anything while playing soccer—there is nothing at all â€Å"broken† about him or the people who make up his family.   Kingsolver’s point is powerful, and she demands each of us step back and consider the reason for family and the parameters by which the success of this configuration of people is judged. The point of people joining together to create a unified structure (i.e. a â€Å"family†) is to strengthen the one by adding others.   The make-up of the family structure is rather arbitrary, and as Kingsolver points out, in other countries as well as in America’s past, the presence of several generations under one roof was commonplace (308).   Modern society has changed the basic dynamic of â€Å"family,† expecting the branching out of children as they reach adulthood, and the defining of parenting â€Å"success† by an offspring’s financial and familial productivity out in the world. This does not sound at all like the makings of a strong â€Å"individual†; it sounds very much like a cookie-cutter environment churning out cookie-cutter people.   Kingsolver points out that â€Å"there's a current in the air with ferocious moral force [. . .] claiming there is only one right way to do it, the Way It Has Always Been† and expresses how nonsensical this attitude is (305). If we operated under the guise of â€Å"the Way It Has Always Been,† we’d still have slavery, children working in sweat shops, women who had no control over their own money, legalized domestic violence, etc.   Part of this nation’s strength comes from its ability to recognize flaws in its operations, make the necessary changes, and move on.   Why are we so slow to apply this to family?   As Kingsolver puts it, â€Å"this narrow view [of family] is so pickled and absurd I'm astonished that it gets airplay† (305).   Simply put, a group of people who join together to perform everyday tasks, including caring for a child/children, paying bills, maintaining a home, and caring for one another is a family. People who were born before the internet, cellular phones, and the microwave oven survived, and many of them continue to do so without having adapted or integrated any of those items into their daily lives.   Those of us who make use of modern technology are not harmed by the lack of understanding or participation of those who choose to remain â€Å"behind† the times. However, those who insist on the â€Å"traditional† definition of â€Å"family† and persist in applying derogatory terms to the variety of familial make-ups that have become more prevalent are harming those who choose to acknowledge familial advances.   â€Å"Divorce, remarriage, single parenthood, gay parents, and blended families simply are. They're facts of our time† (307). It seems odd that in a nation that is so sold on individuality and freedom of choice that it has  begun to package cheese in balls, slabs, individually wrapped slices, and sticks that we shy away  from a multi-faceted definition of family.   Perhaps the problem is the way in which people look  at things.   Can it be that only a single parent struggling to get by understands that the slab is  cheapest, and that it has the added benefit of one’s being able to cut it and wrap it in a variety of  sizes and shapes that can be determined based on need?   Isn’t this a simple, physical example of  the old adage that anyway you slice a thing, it is still the thing?   Does it really matter what the  make-up of the family is as long as it fulfills it goals?   There are legitimate reasons for the  changes seen in the modern family. â€Å"Some of the reasons listed by sociologists for these family  reconstructions are: the idea of marriage as a romantic partnership rather than a pragmatic one; a  shift in women's expectations, from servility to self-respect and independence; and longevity† (Kingsolver 307). Prepare a list of the things a person might fight hardest for in terms of â€Å"freedom,† and the freedom to choose a life partner has got to be near the top, and this freedom is not about one’s orientation: it is about one’s freedom—period.   Whether straight or gay, single or married, the freedom to enter into or leave a relationship seems fundamental. Barbara Kingsolver discusses her preconceived notion of marriage and divorce: a notion that was constructed by the society in which she grew up—the society that continues to exist in America (306).   She admits to her naà ¯ve belief that in choosing a mate one could not err, and admitted that â€Å"once upon a time [she believed . . ] that everyone who [divorced] could have chosen not to do it.   That it's a lazy way out of marital problems.   That it selfishly puts personal happiness ahead of family integrity,† but having lived her life and gone through a divorce, she now sees that this is simply not true. This bursts not only the bubble of her expectations, it places the rest of her family, including her children, into a category that implies imperfection and an inability to perform up to expected standards.   Kingsolver equates the â€Å"judg[ing of] a family’s value by its tidy symmetry is to purchase a book for its cover† (308).   Oddly, the â€Å"children of divorce† are profoundly unaffected in many ways, and where adults see defeat, they see the opportunity to have two different homes and two sets of things as advantageous.   Certainly this isn’t always the case—as it is not always the case that a child raised in a â€Å"traditional family† goes unscathed.   Each situation and each experience is—dare I say—individual. The closing anecdote in Barbara Kingsolver’s piece places the term Stone Soup in to context, and it is in this recollection that real advice can be seen.   While the story hinges on the soldiers’ plan, what happens all around them is of equal importance.   The message in the story is that both sides must be ready and willing to accept their opposition: the hungry soldiers gave in to the townspeople who in turn gave in to the hungry soldiers, and in the end, everyone is better for having shared. The same is true of the modern family.   No one should be forced to give up the ideal of â€Å"family† anymore than anyone should give up the ideal of having a cupboard filled with food; however, everyone has got to be willing to acknowledge that their definition of â€Å"family† is relative—much like the â€Å"full† cupboard, and often simply adding to the pot what you can is sufficient. Work Cited Kingsolver, Barbara.   â€Å"Stone Soup: What Does It Mean To Be a Family, Anyway?†Ã‚   The McGraw-Hill Reader: Issues Across Time.   8th ed.   Ed. Gilbert H. Muller.   LaGuardia: City U. of New York, 2003.   305-310.

HELP WITH ARGUMENTATIVE ESSAY

HELP WITH ARGUMENTATIVE ESSAY Writing an argumentative essay is an art. One confident opinion is not enough to create an effective argue or prove much. Straightforward logic is also not enough to communicate an idea or to convince others of something. If you need help with argumentative essay, you have to remember that your primary goal is present a strong argument and to sway your audience to accept your point of view as their own. Take advantage of looking around, reading recent studies of the subject, researching others and opposing viewpoints. And last but not least to evaluate your own beliefs as a writer if they are true to life or simply inherited, taken or â€Å"stolen† from others without questioning.   If you are willing to evaluate the level of your personal knowledge on a specific topic, put yourself together and write a good argumentative essay. Spend more time reading and researching and become a bigger expert of the problem, issue or subject. And remember to avoid the topics that cannot be won over. HELP WITH ARGUMENTATIVE ESSAY Argumentative essay essential is its leading tone. To create this leading tone accent you need to find a solid position in representing a certain point of view. Support this point of view with several truthful arguments or facts. Avoid using too much personal or external opinion. If you need help with argumentative essay, weve got professionals for you. Your major goal as an author of argumentative essay must be ability to proper reasoning. See as you your argumentative essay flows as a water while you reason arguments, create inducting followed by naturally logic conclusions. Prove writing used assertions and the proposed theories. Keep in mind that used reasons and conclusions without any written prove may be considered unsubstantial.    Argumentative essay format follows strict essay structure that includes: 1) clear statement that reveals the significance or importance of the discussed opinion; 2) present information that has direct connection to the phenomenon; 3) use reliable data to help your reader to accept and to agree with the presented information source.

A Comparison of the Segmentation, Targeting, and Positioning Strategies of Nivea Beiersdorf in the UK and Thailand Essay Example

A Comparison of the Segmentation, Targeting, and Positioning Strategies of Nivea Beiersdorf in the UK and Thailand Essay Example A Comparison of the Segmentation, Targeting, and Positioning Strategies of Nivea Beiersdorf in the UK and Thailand Paper A Comparison of the Segmentation, Targeting, and Positioning Strategies of Nivea Beiersdorf in the UK and Thailand Paper Apart from the operating procedures being done by the Nivea Beiersdorf joint, the need for an efficient analysis of the marketing plans employed the multinational firm is important for the success of its operations in the United Kingdom and Thailand. Both countries exhibit a different set of cultures, as well as a varying array of demographics which greatly affects the STP strategies being used by any company who wishes to successfully penetrate both markets (Kotler, 2003). Nivea Beiersdorf has its foothold in Europe and penetrating the British Market would not be that hard given that the cosmetics and lifestyle company has been there for about sixty years. Nevertheless, the company presence in Thailand, given its totally different demographics than that of the UK, as well as its highly competitive cosmetics market would pose as a challenge in the positioning strategy of Nivea Beiersdorf (2007). The STP strategies to be utilized for both countries should be analyzed with utmost considerations. These considerations will in turn fall under three main parts: the concentrated, undifferentiated, and the differentiated strategies (Kotler, 2003). Concentrated Strategies Under this type of marketing strategy, the company, Nivea Beiersdorf needs to concentrate its resources within specific market segments of the UK and Thailand (2006c). With this in mind, the firm needs to determine which segment of the two different markets have the better need of market penetration strategies. Although Thailand has a grater need of marketing penetration strategies since Nivea’s presence there is recent and the market growth is more competitive as compared to that of the British market, the concentrated strategy can be more efficiently is used in the British market since the company has been there for quite long. Under this type of marketing strategy, competition is currently recognized and small to medium-sized firms which offer the same marketing mix like Marks and Spencer have the capability to compete with the company given that Nivea Beiersdorf was already able to position itself above the cosmetics market as a premiere cosmetics company. On the other hand, the concentrated targeting strategy being employed by Nivea Beiersdorf in the UK is more on the maintenance and improvement of the market share in the country as well as coping up with the market growth factors that are involved (Kotler, 2003). Undifferentiated Strategies Along with the current concentrated strategies used by Nivea Beiesdorf in the UK and Thailand, under the undifferentiated strategy, the company positioning is not much taken seriously in the UK out of the already established reputation and is more concerned on the savings that the company could achieve. However, this target marketing strategy can be best employed in the Thai market out of the high level of nationalism of the locals towards their local products. Using this specific strategy, Nivea has to position itself as a local brand yet of foreign origin. That is, Nivea will have to establish itself as a product that is not much different from the local ones. This specific strategy is currently being employed by the company to date with a local factory as well as local employees being employed. This way, appreciation of the products of the company is simplified and savings on marketing can be used for other purposes. Although, this type of strategy is more susceptible to competiti on, the right amount of company vigilance of the Thai demographics must be carefully monitored (Kotler, 2003). Differentiated Strategies Under this type, the company is producing several types of products that would specifically cater to the needs of the different market segments present in both countries. A specific example of this is the range of products offered by Nivea aside from the usual white cream up to sun tan lotions, body sprays, etc. The targeting strategies being used here is a product based on the thorough analysis of the demographic factors that are present in the UK and Thailand. For example, the British market is composed of a high adult market segment with a high disposable income (2006b). The range of products to be developed for them suits the characteristics of this particular domain. On the Thai market on the other hand, there are a lot of the housewife segment with a middle-sized income who is obsessed with having white skin, hence, a different set of product offerings ought to be made for them (2006a). Company positioning therefore can be dictated by the product offerings that will be utilized by the company.

Charity Fraud

In the United States, the charity foundation is an organization that formalizes poverty reduction, promotes education, supports disaster relief, and / or supports community projects. A charitable organization is a nonprofit organization that can take the form of a nonprofit private foundation (trust fund) or management foundation (public charity). When many of us hear the tragic events that happen near our house, we open our minds to support other people in need and support them. Every day millions of people donate to charities around the world. However, charities rarely know where to go and how much they will be donated. Unfortunately charitable organization fraud is becoming an increasingly big problem and only one third of the people in the United States have not expressed distrust of their donation. Altruism, charity, and kindness are used to explain the basic desires of most people to influence and help other people. To take advantage of this fundamental trend, we need a strateg y to organize individuals, employers, businessmen, charities, charitable organizations and fundraiser activities and respond with trends of increasing demand in the world with new and more effective solutions is. Fraud involves many activities including forms or other misunderstandings to obtain financial or significant benefits. According to Levi et al. (2007) Interest fraud, charity fraud, check fraud, consumer fraud, intellectual property and product counterfeiting, public money misuse, game fraud, insider trading / market abuse, insurance fraud, loan fraud, pension fraud, Purchase fraud and tax fraud. (Levi et al. 2007) McBarnet (1988) is able to avoid illegal activities by hiring professional consultants to comply with the law, so usually wealthy offenders or large corporations will take white collar crimes He pointed out that it is the people who can make maximum use. Letters of the law. However, if you violate the rules, you can also use expert consultants, hire the best lawy ers, negotiate with law enforcement agencies and competition cases, and create even more luxurious results. (Croll, 1989) This is not the first time to submit a charity fraud. Continuing Google's fraudulent fraud may result in new incidents when you go there. Hundreds of people around the world are using goodwill from others. This is only an example. It was reported three days ago. I have seen it over and over and I admit that I have hardly read this article. It pays $ 44,000 per year, but spends more than $ 500,000 on business expenses. Money is given to new Ferraris and new homes, not to those in need.

What is the Tao (Way) Essay Example | Topics and Well Written Essays - 1250 words

What is the Tao (Way) - Essay Example The Confucian way of Tao and the East and West ways of Tao will be examined in the paper. The definition of Tao is "Tao represents the basic concept of Taoism. In general, this term belongs to the spiritual atmosphere of the ancient China and can be translated "way", "mean", "art", "skill"., 1 To answer the question, what is the Tao way, depends on which tenets of Tao you side with. Tao can be translated differently depending on the perspective of the doctrines of Tao and individuals understand. This means that individuals have different doctrines of Tao and it depends on which of these doctrines an individual understands and how they understand that the question can be answered. Tao can be though of a philosophical school of thought and one of these schools of thought is the one that concerns the thoughts of Confucius. According to Confucius and those that understand Tao with these doctrines Tao "refers , "Tao" refers to the art of ruling the state of the ancient emperors like King Wen and the Duke of Chou," 2 1 Mitchell, Stephen. "Tao Te Ching" (1998) New York. 1st Perenn similar concepts." 3 In this context, the polisemy of this term resembles the polisemy of the concept "prima materia" of the Greek-Egyptian classique alchemy or of the medieval European alchemy. The way of Tao is the way a person perceives these tenets and uses them in their life. They can be used in all aspects of an individual's life from work ethic to the way they understand the world. The Tao way can be thought of as the way a person understands. The way a person understands Tao depends on their beliefs about Tao. Tao is traditionally an Eastern religion and school of thought; however, it is now practiced in the Western cultures. The answer to the question might differ in the East than the West because the doctrines and interpretation have changed slightly in Western cultures. This is due to the fact that Tao is a part of life in the East for many and they been taught the philosophies and doctrines of Tao since birth. Tao in a sense has been adopted in the Western cultures so so me of the concepts have deviated in the process. Nagarjuna and the Limits of Thought Jay L. Garfield and Graham Priest Nagarjuna seems willing to embrace contradictions while at the same time making use of classic reductio arguments. He asserts that he rejects all philosophical views including his own-that he asserts nothing-and appears to mean it. It is argued here that he, like many philosophers in the West and, indeed, like many of his Buddhist colleagues, discovers and explores true contradictions arising at the limits of thought. For those who share a dialetheist's comfort with the possibility of true contradictions commanding rational assent, for Nagarjuna to endorse such contradictions would not undermine but instead confirm the impression that he is indeed a highly rational thinker. It is argued that the contradictions he discovers are structurally analogous to many discovered by Western philosophers and mathematicians. 3 Graham explains that "Taoism, the practice of the Tao concepts) started as a combination of psychology and philosophy but evolved into a religious faith in 440 CE when it was adopted as a state religion." 4 At that time, Lao-Tse became popularly venerated as a deity. Earlier in this discussion, the Confucius philosophy was explained to be one school of thought that individuals used to understand Tao. This is because they are closely related and the thoughts of Eastern religions have many of the same doctrines. Taoism, along with Buddhism and Confucianism, became one of the three great religions of China around the time of 440 CE. "With the

Modernism Essay Example | Topics and Well Written Essays - 500 words - 3

Modernism - Essay Example Most modern homes had sliding doors, open floor plans, innovative design, and they were all built using the angular shapes. These modern houses are completely different from the previous houses that were built in ranches (Quinn 176). The main idea behind these designs developed because of modernism was to develop a modern outstanding architecture that did not present anything in the past. Evidently most of the constructions are a complete change from the past. Quinn says that these modern designs reflected modern social way of life in that the structures attempted to interlock the environment outside with internal living area (176). The use of glass walls made people get in contact with their natural environment. The use of open floors integrated their living experience with modernity during that time. Large spaces in the houses were to be used for various purposes within the residents. Architects during this time were in a position to use different techniques and materials when doing their constructions. Use of natural lights was very important during this time and most houses were built with the aim of allowing the penetration of natural lights in the homes (Quinn 176). Most of these modern homes were furnished using devices and domestic device ranged from roast collections, broilers, toasters, bicycles, mix masters for every member of the family, to storage rooms for all these equipment. The leading principle in the mid-century modern designs was production with conceptual creativity that was achievable through natural objects within the environments (Quinn 176). Therefore, the following are the major characteristics of mid-century modern designs; the utilization of steel, huge flat windowpanes, clerestory frames, decorative curtains, cantilevered rooftops, flat ridges, flat rooms, influence from Japan, half-done walls, assembled block, and amalgamation with

Critically examine the progress made in the equitable employees since Essay - 1

Critically examine the progress made in the equitable employees since 1968 makes links to the business and organisation - Essay Example e business of extensive number of labourers under the state of poor bargaining force at individual level, the development of trade union got to be fundamental. A consistent relationship of compensation workers with the end goal of keeping up and enhancing the state of their working lives. A nonstop long haul relationship of representatives framed and kept up for the particular reason for progressing and ensuring the hobbies of individuals in their working relationship. Since 1968, human resources management has revolved to apply two main forms of management techniques. They are soft management and hard management of staff techniques. Soft management includes offering the staff training and development opportunities, internal promotions, adopting development of appraisal systems, factoring in consultation and empowerment towards employees and using a flat organisational structure According to Jackson, Schuler & Werner (2012), at the time of hiring, no employee is perfect fit for the job they are entitled to perform. This causes the need to conduct training for the new employees in order to increase their effectiveness in performance. This is a form of soft management that makes the employees equally comfortable to carry out their duties and feel more productive at their work station. Prior to 1968, staff training was not considered an opportunity to increase the businesses return on investment. However, this leads to improved profitability and/or more positive attitudes toward profits orientation, improves the job knowledge and skills at all levels of the organization, improves the morale of the workforce, helps people identify with organizational goals and helps create a better corporate image. Each organization needs to indicate its strategy with respect to advancement of its corporate arrangement. According to Rothwell (2010), organizations resort to staff promotions with a perspective to accomplish the following purposes: To meet the hierarchical necessities

The islm model-finance Essay Example | Topics and Well Written Essays - 1750 words

The islm model-finance - Essay Example In the article Sir John constructed a diagram and a system of equations that represent the goods market and money market equilibrium conditions. Eventually this IS-LM model has become a famous framework for teaching, policy analysis and econometric modelling for both closed and open economies (Dimand 324). Mishkin points out that Keynes considers the total quantity demanded of an economy’s output (or aggregate output that is equivalent aggregate income) is the sum of four types of spending: (1) Consumer expenditure (C) – the total demand for consumer goods and services; (2) Planned investment spending (I) – the total planned spending by businesses on new physical capital (machines, computers, raw materials, factories, etc.); (3) Government spending (G) – the spending by all levels of government on goods and services (government workers, red tape, aircraft carriers, etc.); (4) Net exports (NX) – the net foreign spending on domestic goods and services, equal to exports minus imports (536). Aggregate demand (Yad), according to Keynes, is: Yad = C + I + G + NX and when the total quantity of output supplied (aggregate output produced) Y equals quantity of output demanded Yad: Y = Yad, so it is possible to say that equilibrium occurs in the economy (Mishki n 537). So, the Keynesian framework enables economists to analyse how aggregate output depends on changes in its constituents: autonomous consumer expenditure, planned investment spending, government spending, net exports and taxes as well. Hicks suggested his interpretation of the Keynesian model, taking into consideration three aggregate markets (money, capital and goods) (156). Hicks asserted that â€Å"in the short period the market of labour as well as price changes do not play a significant â€Å"active† role, so the model can be introduced as follows (Vercelli 4-5): where L is the aggregate demand for money (equal to

US Role in the Middle East Research Paper Example | Topics and Well Written Essays - 2500 words

US Role in the Middle East - Research Paper Example Over a certain period of time, the US influence has increased in the Middle East in order to ensure that stability is maintained in the region. To achieve the objectives of strengthening democracy, achieving stability as well as economic development, the United States has remained one of the most instrumental players in the region. However, it is critical to note that the overall role of the US is not just maintaining stability but also to gain more and more control of oil and other energy resources available in the region. Therefore, the economic interest is perceived as one of the key reasons as to why the US and other powers actively pursue stability within the region. However, it is critical that the US and other superpowers should not directly be involved in the overall affairs of the Middle East as their involvement is largely driven by their self-interests rather than the welfare of people living in the region. This paper will argue that US involvement in the Middle East is largely based on its economic interests. Like most of the world, the Middle East also remained under the occupation of colonial forces and the region as a whole has its own history of fighting colonialism. However, years of stereotyping and general dissent against Islam, western powers including the US continued to pursue in order to further their own national interests. Years of economic interests in the region and the deliberate role of the US in the region has created a negative impression about the Middle East and Arabs. Even films made in modern times have depicted Arabs as bad people from rogue states with evil objectives. (Shah) Therefore, many see the role of US in the Middle East from a cultural and historical perspective because this was the region, which effectively fought against during Crusades and occupied parts of Europe

Critically examine the progress made in the equitable employees since Essay - 1

Critically examine the progress made in the equitable employees since 1968 makes links to the business and organisation - Essay Example e business of extensive number of labourers under the state of poor bargaining force at individual level, the development of trade union got to be fundamental. A consistent relationship of compensation workers with the end goal of keeping up and enhancing the state of their working lives. A nonstop long haul relationship of representatives framed and kept up for the particular reason for progressing and ensuring the hobbies of individuals in their working relationship. Since 1968, human resources management has revolved to apply two main forms of management techniques. They are soft management and hard management of staff techniques. Soft management includes offering the staff training and development opportunities, internal promotions, adopting development of appraisal systems, factoring in consultation and empowerment towards employees and using a flat organisational structure According to Jackson, Schuler & Werner (2012), at the time of hiring, no employee is perfect fit for the job they are entitled to perform. This causes the need to conduct training for the new employees in order to increase their effectiveness in performance. This is a form of soft management that makes the employees equally comfortable to carry out their duties and feel more productive at their work station. Prior to 1968, staff training was not considered an opportunity to increase the businesses return on investment. However, this leads to improved profitability and/or more positive attitudes toward profits orientation, improves the job knowledge and skills at all levels of the organization, improves the morale of the workforce, helps people identify with organizational goals and helps create a better corporate image. Each organization needs to indicate its strategy with respect to advancement of its corporate arrangement. According to Rothwell (2010), organizations resort to staff promotions with a perspective to accomplish the following purposes: To meet the hierarchical necessities

US Role in the Middle East Research Paper Example | Topics and Well Written Essays - 2500 words

US Role in the Middle East - Research Paper Example Over a certain period of time, the US influence has increased in the Middle East in order to ensure that stability is maintained in the region. To achieve the objectives of strengthening democracy, achieving stability as well as economic development, the United States has remained one of the most instrumental players in the region. However, it is critical to note that the overall role of the US is not just maintaining stability but also to gain more and more control of oil and other energy resources available in the region. Therefore, the economic interest is perceived as one of the key reasons as to why the US and other powers actively pursue stability within the region. However, it is critical that the US and other superpowers should not directly be involved in the overall affairs of the Middle East as their involvement is largely driven by their self-interests rather than the welfare of people living in the region. This paper will argue that US involvement in the Middle East is largely based on its economic interests. Like most of the world, the Middle East also remained under the occupation of colonial forces and the region as a whole has its own history of fighting colonialism. However, years of stereotyping and general dissent against Islam, western powers including the US continued to pursue in order to further their own national interests. Years of economic interests in the region and the deliberate role of the US in the region has created a negative impression about the Middle East and Arabs. Even films made in modern times have depicted Arabs as bad people from rogue states with evil objectives. (Shah) Therefore, many see the role of US in the Middle East from a cultural and historical perspective because this was the region, which effectively fought against during Crusades and occupied parts of Europe

James Berardinelli. “Twelve Monkeys” Essay Example for Free

James Berardinelli. â€Å"Twelve Monkeys† Essay 12 monkeys Introduction   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In the movie ‘12 monkeys’ there was a virus which was deliberately released in 1996 and killed more than five billion people. The survivors went to seek refuge into the underground sending volunteers to bring insect specimen from the universe to test for the virus presence. One of the sent prisoners is James cole who goes is given a chance to go back to 1996 but he is taken to 1990 instead. He remembers things as if he was in a dream. Among the things is where he remembers witnessing a man being killed in the airport while he was a child. This is what is always seen to be the Centre stage in whole movie (Lynette, 3). Below is a discussion on how mental illness can be judged on this particular movie for part one, part two discusses the definition of mental illness in regard to the social norms and believes, with part three closing with the discussion of how Coles experience relate to Platos allegory of the cave.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In this film, mental illness is featured in many instances for instance, when Jose mentions that the so called volunteers are said to go mad. This presents a clear show of mental illness in the movie. We also notice cole being locked up in the mental institution with other lunatics, showing that there were other many lunatics present. Goines is definitely crazy or schizoid because of his hallucinating and grandiosity nature. Dr. Railly, the psychiatrist alludes that may be the whole world may be insane. We really don’t understand if cole was really from the futureor was he ‘mentally divergent’. We notice cole questioning his mental capabilities, where he asks himself if it could not be great if he was crazy. Simultaneously the Dr. is convinced that he is from the furfure of which we know that this can not be right (Lynette, 8). If he was really sane and from the furfure, then how can one explain the voice that he hears, the one he calls bum calling him Bob, what of the changing guard faces what of the fact that he is never seen coming or leaving and his memory lapses? We really can’t know the physical divergence he claims to have because one can’t explain his fore knowledge about the boy in the well. The appearances in the world War onephotos and the bullets in his leg. In short, this movie seems to be implying that we may not be mentally ill or weird than the world we live.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Relative to the social believes and norms, mental illness or abnormality can be seen as not being an exact process as it tends to focus on different individuals with different lines of thinking. This relies on different situations, behaviors and context to which the measurement is applied (Weinberger ,2001)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In defining abnormality, people from different societies and countries have varied ideas. Each and every culture has its own concepts of what it considers to be normal or abnormal. This can make us conclude that what is considered as abnormal in one society is not the same in other societies. So, there is no society which is mere superior than the other in their perception of mental illness or one society has got many mental disorders than the other (American Psychiatric Association. 2000).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   If we look at the deviation from the norms, something or somebody can be considered abnormal if does not conform to what could be considered statistically abnormal. Those who focus on this aspect, only consider specific aspects. For instance, the intelligence quotient (IQ), the personal traits and their distribution. Asserting that a person is is abnormal in this aspect typically means that they deviate from the numeric average of a specific trait and behavior patterns.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The other mostly applied aspect in examining the mental illness of people is the deviation from the social norms. Naturally, some behaviors are considered as being not accepted in the society, but they can still be expected to be applied in certain situations. The majority of the population knows how to adjust and come along with these changes (Weinberger ,2001). The ones that contradict this are taken as abnormal or mentally ill on the extremes.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Also, a person is considered abnormal if he/she is not functioning correctly in that he or she may lack a full range of emotion and feelings and therefore his life is considered abnormal. These kinds of people can only be able to participate in only limited range of functioning lifestyle(American Psychiatric Association. 2000). Distress can also be used to gauge the mental illness capability of people as it could be an underlying mental problem.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Another aspect in the social norms definition of mental illness is the person’s association with others. If a person relation with others courses people to feel discomfort, it could be taken as these people are not mentally right. Along with this is the people’s unpredictable behavior which could much reflect on their mental health.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The Cole’s experiences relate to the Plato’s’ allegatory of the cave’ as his allegations that the real world may not be what our senses reveal. In relation to the Cole’s experience, we see him moving from one world of the past to the furfure or the vice varsa. In real this could only be a dream or mere imaginations, this alludes that Cole’s experiences could be reflecting Plato’s thoughts or allegations. In his Dialogue with Glaucon, we are not sure of the cave which he was referring to, either it could be the underground that the people had escaped to after the virus struck the universe or the prison where Cole was imprisoned.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   When he imagined that the prisoners could think that the sound that they heard were really coming from the shadows, it coincides with Cole seeing the changing face of the guard and that of omnipresence. His concepts on the shadows could reflect Cole’s switching from one world to another. Was what he saw from the 1990 world true or could it his experience from the 1996 and 2035? Which was the truer experience?   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   On the last part of their discussion with Glaucon, he tells him that they, meaning the government, can not show any gratitude for the culture which they have never received. This could be reflecting the 12 monkeys who had released the virus that almost eliminated the human race according to the film. He said that with education on how to tackle issues, one will be able to defeat these ill minded people, reflecting Cole’s endeavors. References Roger Ebert (1996-01-05). 12 Monkeys.Chicago Sun-TimesLynette Rice (August 26, 2013). 12 monkeys pilot†. Entertainment Weekly James Berardinelli. Twelve Monkeys.Reviews Commission on Behavioral and Social Sciences Education, National Research Council. 2000. How People Learn: Brain, Mind, Experience, and School. Washington, DC: National Academies Press. Weinberger, D., Torrey, E.F., and Berman, K. 2001. Schizophrenia PET scan. Retrieved July 13, 2008 American Psychiatric Association. 2000. Diagnostic and Statistical Manual of Mental Disorders, 4th Edition The Allegory of the Cave http://www.historyguide.org/intellect/allegory.html Source document

Marketing Process Of BMW

Marketing Process Of BMW BMW cluster, headquartered in Munich, Germany, is one of the mainly victorious multi kind finest motor manufacturers in the globe. BMW is a German motor; motorbike and appliance manufacturers founded in 1916 and have been widely trade since 1969. The companys slogan in English is The Ultimate Driving Machine and Sheer Driving Pleasure. The original German slogan is fraud am Fahren, which translates to joy in Driving in English. The corporation produce, and market, a pied choice of senior end active cars and motorcycles. It is also own and make the tiny product and is the parent business of Roll-Royce vehicle Cars. BMW is known for its performance and luxury vehicles. BMW has a global presence with group subsidiaries in 41 countries and over 3000 dealerships and local importers in over 100 countries. BMW is a progressive company with salad of 1.2 million automobile and 101,000 motorbikes in 2008 generating revenue of 53.2 billion euros. It has a combined global workforce of 100,000 em ployees. In addition to cars and motorcycle, BMW operates an aircraft engine division under the brand name of Rolls Royce. The BMW group also has a strong market position in the motorcycle sector and operates successfully in the area of financial services. The Company operates its own financing company, which offers financing for vehicles. Automobiles accounted for 78% of 2000 revenues; vehicle finance leasing, 18%; motorcycles, 3% and other, 1%. UK is the third major souk and second main making base for the BMW group universal, and the only state where BMW groups three brands BMW, TINY and Roll-Royce vehicle Cars are represent. Chapter 1. 1.1: What is marketing? Marketing is a communal course by which person and group acquire what they want and want during creating, offering, and liberally exchanging goods and services of worth with former. (Kotler, 1991) 1.2: Marketing concept. The marketing concepts of BMW are as follow. Marketing focuses on the satisfaction of customer needs, wants and requirement. The philosophy of marketing needs to be owned by everyone from within the organisation. Future needs have to be identified and anticipated. There is normally a focus up on profit ability, especially in the corporate sector. However, as public sector organisations and not-for-profit organisations adopt the concept of marketing, this need not always be the case More recent definitions recognize the influence of marketing upon society. 1.3: Marketing process of BMW Marketing process of BMW are as trail. The marketing course aim to distribute enlarged success in company through better marketing tactic and marketing plan increase. A better marketing progression provide a number of benefits, with more free time, higher visibility, stronger worker skills sets, easier management, reduced duplication of effort, and increased individual and team rewards, and overall, less headaches. This process in turn creates a marketing organisation thats more reliable, more responsible, with budget. Under the marketing concept, BMW company find a way to discover unfulfilled customer needs and bring to market product that satisfy those needs. A model can be created to design the process using a targeted sequence of steps: The customer and market is analysed to identify opportunities. The market strategy is formulated to yield a value position. Tactical decisions regarding marketing strategy are made The marketing plan is implemented and the result is carefully monitored. 1.4 Benefits of marketing. The benefit of marketing is that it enables company to exploit their budding and achieve the punter at the correct time. A right loom to promotion involve sympathetic the client and their require identify the genuine wants of the souk. It is forever vital to appreciate bazaar wants, quite than to effort to power persons to purchase yours goods and services because you reflect they are enhanced than something else accessible. If the purchaser doesnt think you, you will not vend to them. It is as simple as that. A good advertising approach is base on the spot on level of explore in to a markets path and its key company. They have to spot precisely where your commerce strength fit into its souk, and how it will thrive inside it. Chapter 2. 2.1: SWOT analysis of BMW Anlnternal and corporate analysis in terms of strength, weaknesses, opportunities and threats (SWOT) will assist in gaining an understanding of where BMW is currently in term of strength and where improvement is required with in the business and what outside environment threats it may face as well as what new opportunities are available to the company in the short and medium term. STRENGTH WEAKNESSES Diverse ranges of products- BMW, MINI and Rolls-Royce Strong cash flow position Increase turnover and trading profits Strong Balance Sheet Worlds leading Premium Quality Automobile Manufacturer Brand Awareness Human resources Capabilities to turn resources into advantages Perception of high prices Customer disinterest Environmental issues, pollutions Buyer sophistication and knowledge Substitute products or technologies OPPORTUNITIES THREATS New products Market shift to globalisation Innovation Alliances Customers demand change to more comfortable and relevantly cheap cars New Technologies in Automobiles New exiting competition Volatility in Price of Fuel New legislations Consequences of the oil crisis September 11th Economic recession Market shift to globalisation Takeover bids Far-East Automobile companies expansion Extremely high competition for customers and resources 2.3. Macro environment. The major external and uncontrollable factors that influence an organisation decision making and affect its performance and strategies. These factors are as follow 2.3.1 Political factors Laws and regulations had affected the automobile industry as a whole. These laws generally revolved around the environment norms that were to be fulfilled by any car industry. Thus the car manufacturers had to take care of the environmental issues during manufacturing of cars. European Commission proposed binding rules to cut CO2 emission on new cars to 130 gms/km Example According to my research 2005 BMW achieved only 40% of their emission target but today BMW groups with its efficient dynamics programme achieved a reduction of average fuel consumption and CO2 rating by 10.2% and has made a greatest progress in terms of efficiency of all car makers in the European automobile market in the year 2008. Extracting maximum driving pleasure from every drop of fuel; is the aim of BMW Efficient dynamics. 2.3.2 Economic Factors. Economic factors relate to the exchange rates, economic growth globally and the business setting prevailing in the industry. Following are the economic factors which has affected the automobile industry. Economic Downturn. Increase in the cost of oil Example Rapid increase in the fuel prices is affecting the demand and the buying power of customer. According to BBC News which crude oil prices at 22 year high, motorists are paying out up to  £1 a litre at the pumps. Moreover according to Automobile Association research showed that in June 2008, litre of unleaded petrol had achieved an average national price of 118.2 pence per litre, while diesel cost 131.6 pence per litre. He also claimed that the annual coast to the motorist of keeping a car worth between  £13,000 and  £20,000 on the road now stood at  £4,112. The impact of this price hike on the drivers of the UK is 28 million cars are clear and it shows how the increase in oil price is affecting the car industry as a whole. In order to cope up with the present situation and existing demand for more fuel cars, BMW efficient dynamic programme which aims at reducing consumption is proved to be successful. 2.3.3 Social environment factors. Social factors include the changes in cultures and demographics globally a part from change in the buying pattern and capacity of the customer. Increasing population also has an effect on the car industry. Example. According to the Mintel data, UK population will reach 64 million people by 2013. The strongest growth will be witnessed among the age group 25-34, 45-54 and over 65 age groups. Out of these two age brackets, the 25-34 age groups will be a potential key age group for the used car market where the highest proportion of demand is accounted for by younger adults. The age group 45-54 is a key age group for new and used car demand. Moreover during recession consumers spending priorities also changes and they are doing cost cutting on many areas of their expenditure. But the purchase of a new or second hand car has been one of the few areas to show an increase as a spending priority in 2009. This may increase the demand for the cars in the near future and car industry including BMW will again get a positive response from the existing and new customers. 2.3.4 Technical environment Factors. With every spin of time technology is also changing which also reflects the consumers buying patterns. Nowadays, people are more concerned with the new and latest technology. In order to cope up with the current demands, BMW efficient dynamic technology tries to stay one step ahead. BMW has launched an I Drive in its all new cars. BMW is also spending a huge amount of money on its research and development department in order to innovate latest techniques like BMW car 2-x communication in their AMULETT project with the aim of improving pedestrian safety and thus creating a more competitive image in the car market. 2.3.5 Legal Environment Factors. Restrictions and strict pollution norms set up in European market and health and safety rules on all cars by (EURO NCAP) is affecting the whole motor industry. The European New Car Assessment Programmed (Euro NCAP) is a European car safety, performance assessment programmed. Euro NCAP publishes safety reports on new cars, and award star ratings based on the performance of the vehicles in a variety of crash tests, including front, side and pole impact, and impact with pedestrians. The entire car manufacturing companies including BMW has to abide by these legal rules and regulations. 2.3.6 Environment Factors. With the increasing effect of awareness of global warming and greenhouse effect, people are more diverted towards the use of more eco-friendly cars, hybrid and fuel cars. With the change in consumer taste and preferences the automotive industry has to be more focussed on the changing demand and patterns of the consumers. In order to cope up with the changing behaviour of the consumer, BMW is working on managing resources efficiently and eliminating or recycling all forms of waste wherever possible and thus moving to the hybrid cars. BMW group was the first car manufacturer in the world to create a vehicle Recycling Network. Chapter 3 Q.3: How does your chosen organisation pursue Segmentation, Targeting and Positioning activities? Propose new suggestions based on your findings. BMW had worn three ladders to targeting which is advertising segmentation, target option, creation position. BMW use segmentation to spot exact trade description. To find additional information BMW at Geographic segmentation. Demographic behavioural Socioeconomic Beneficial characteristics of society Geographical segmention Geographically, the major market BMW where they are action more than 65% of auction are Europe North America and these district are both greatly industrialised locations which grades into tenant are monetarily position to procure high souk cars as they funds returns is added. Demographics behavioural, The demographics of those who are bright to purchase a BMW are men and women aged 30-50 lifetime old. Behaviourally these folks have a winning picture in their brain facing trade cars. They also estimated to wish a faultless current look or activity look, and the sense fine factors of a recognized trader system. The benefits are required by these folks are dominance, act, dependability excellence. BMW gases manages realize over the year is to site its self is on the regulars mind is power. Routine, scientifically complex, value saloon manufacturer. The bazaar where BMW is location them is greatly bloodthirsty motivation being for the aggressive is the number of other vehicle manufacturer that construct cars of a parallel excellence, cost, and picture. The main manufacturer that BMW struggle with are as discussed before to name a few are Mercedes, jaguar, Audi, Ford, Range Rover, Porsche, and etc. most of these are azure hew manufacture use differentiate strategy to create that each of these company relies on dissimilar make imagery to retail their cars. Example jaguar is seen as a luxury, dependable and excellence manufacturer that BMW does except on the other give Alfa Romeo is famous for being fashionable and presentation type but untrustworthy car as per the investigate. The position of these company and their brand has been build up over numerous lifetime but BMW has dazed their blot winning the community in an optimistic way with the help of superior community relative and pioneering publicity agitation. This has led to rolling sales expansion throughout the global car market. When we converse about Product Gratitude BMW is a directly known product forename that has a standing pro its old age habit of excellence. Also many of us see its symbol from a manufacturer; this brand appreciation allows BMW to readdress its wealth from pricey publicity campaign in a greatly bloodthirsty souk. The marketplace in which BMW operate has person seen as superior and reliable regulars. Chapter 4, Q.4: how does the extended marketing mix apply to yours chosen organisation? Analysis and give example? The Marketing Mix. Marketing mix is the combination of marketing activities that an organisation engages in so as to best meet the needs of its targeted market. Traditionarly the market mix consisted of 7Ps. Marketing mix can be put under seven headings, often referred to as the seven Ps:, Products Promotion Price Place Physical evidence Public purchase Product. The generally central constituent in the selling is the companys produce because this affords the positive desires required by patrons. For example a car that does not start in the Moring will be like by clients. Marketing manager expand their creation into brand that assist to make a single place in the brain of clients. The current models are: BMW 3 Series Sedan, vehicle, adaptable, Touring, dense. BMW 5 Series Sedan, Touring BMW 6 Series vehicle, adaptable BMW 7 Series Sedan BMW Z4 Roadster BMW X3 SUV BMW X5 SUV BMW M adaptable, vehicle Each creation goes during what is known as a life cycle procedure. When explore what combine is best matched to the creation. We need to deem where in the life cycle sightsee goods lie which is revealed in the below shape and then depending choose if there is want to make transform in the produce and re-launch. Example BMW X5 launched at 2000 and then corporation lunched the senior or new description of X5 in 2006, for 3 series its 7 years lifecycle and for 7 years only for the 1st model lifecycle of three merchandise. These are the 3, 5 and 7 Series Saloons. This PLC scheme not only helps to ensure more steady profits, but also allow for the growth of substitute produce on a steady base. BMW has also been growing its selection of late and this can be seen by the company of some new product launch in the last few years. The above goods are all moderately established. Many of them have been creature affected for many years now with some redesigns and re-launches. 2) Price. BMW cost variety is from about  £16,000 to  £60,000 minus. There are many factor that can influence their car price such as mechanism size, vehicle activity account etc. Example Price such as mechanism dimension has been used by BMW for the 3- series is opposition leaning price. Most of the investigate show that all other competitor such as VW, Audi, and Alfa Romeo etc. in the 3 Series manufacture price sore not so vital and create the main revenue is not as required as it would be for a lesser business. 3 SERIES PRICE Sedan Price from:  £21,035 Couple Price from  £25,955 Convertible Price from  £30,915 Touring Price from  £22,215 3) Placement. BMW use better market dealership and significant for non merchant network countries they have four car developed vegetation in the UK. There are additional than 156 dealers in the UK who are franchise to retail BMW cars, moreover 148 dealers are franchised to sell Minis. Universal BMW work in more than 100 dissimilar countries with about 4,000 plus dealers which are authorised to retail both new and second-hand cars, parts and after sales service goods. Pattern of allocation for BMW is shown below in the drawing which followed by the business Producer >>>>>Dealers>>>>>>Customers 4) Promotion. BMW has forever focused completely on their cars with same promotion business, WCRS being the worn since 1979. A broad variety of publicity is used by this organization such as TV for branding campaign and new carriage launches, the press with sensationalist weekend dye addition, regional publication and magazines, outside campaign, sales fiction, fliers etc. publicity Campaigns/Slogans used by the corporation in the past. Example According to my research in 1983, 1994, 1997 and 1999 when James bond use in every movies BMW car, James Bond movie The Catcher The four CS: Customer solution: BMW strives hard to find out what their customer need are and works hard to wards fulfilling them. They believe that it is important to satisfy customer needs to keep customers happy and satisfied. customer cost BMW also realizes that all the costs taken to design their cars are also to be included in the cost of the car. They have retailers selling their cars in different regions/countries at different prices based on the acceptable customer cost for that region. Convenience. BMW does not have online purchase system but due to the high price of their products but they have online drive test appointment system for the 7 series using which doesnt need to go to the store to test drive car, hence making it more convenient. Communication. BMW has 24hours hotline number to help in communication with the company exclusively for certain model customers. They have a website for online communication. They believe in listening to customers when they are with you. Chapter 5, Q.5: Identify different types of buyer behaviours and how they apply to your chosen organisation? Customer trade performance is the production of how person or domestic customers behave or the choice creation on business any merchandise or services. Customer trade activities is a significant part of promotion, which studies the reason of why, when where, what and how the customers are behave on their trade decision. customer purchaser actions depends on dissimilar types of marketing (product place, price, promotion, physical evidence, public, purchase) and other stimulus ( Economic, Technological, Political and Cultural) these factors in fluencies the customer black box to make response for creation choice about selecting goods, brand option, price etc. Cultural, social, individual and mental these four factors have great power on customer buyer performance. Person wants, insight, values, performance erudite from culture, relations other institution. Social factor consists of a persons orientation collection relations, friends organisations. Private factor is incorporated age of lifecycle, financial circumstances, vocation, qualities and other individual kind power buyer choice course. Different mental factors like inspiration, perception, attitude, conviction have pressure on customer export conclusion. Our decision and attitude are also a product of our attitude. An individual might have a positive experience. Example. Driving with friend A- class which in turns affects attitude towards BMW Mercedes and change behaviour in purchasing an automobile. Attitude is not constant and change over time since they are result they are experience. A car crash might change the attitude towards the brand and one might decide to exclude BMW Mercedes as an option buying a car. Chapter 6, Q.6: How does the extended marketing mix apply to different marketing segments? Compare consumer vs. business markets, and International vs. domestic markets. Consumer market Consumer markets deal with final customer. Each customer buys the product for their direct scarification and has no other intended use for it Example The market for magazine is consumer market- the customer doesnt resell the magazine and buys it for their own enjoyment. Business market Business market is an online marketplace that matches business buyers with franchisors and business opportunities Consumer and Business market CONSUMER BUSINESS Each client has identical worth and represent a small % of proceeds There are a minute figure of big clientele that description for a large % of proceeds Sales are completed distantly, the producer doesnt assemble the client Sales are completed myself, the producer gets to know the purchaser Goods are the equal for all clients. The service ingredient is low Goods are adapted for unlike clients. Service is very valued purchase are made for private use picture is imperative for its own sake Purchases are completed for others to use icon is imperative where it adds value to clientele The buy occasion is not theme to loving and arbitration The acquire occasion is conduct capably and includes tender and arbitration The swap is one of deal. There is no long time view (monetary services vary) The switch is habitually one of tactical aim. There is the latent for long term worth The buyer is usually the consumer The buyer is usually an integrator some down the provide series the consumer 6.1: Table, Consumer and Business market. Domestic market and international market. Domestic market The market for goods and services in the country where the company is based. International market International marketing is the application of marketing orientation and marketing capabilities to international.( muhlbacher, Helmuth, Dahringer 2006) DOMESTIC MARKET INTERNATIONAL MARKET Domestic marketing is the manufacture, backing, sharing and sales of goods and services in a local market International market is the production, promotion, sharing, and auction of merchandise and services in a global market. Domestic marketing is less dangerous and easier to conduct International marketing is more dangerous and more multifaceted Domestic marketing requires lesser fiscal assets International marketing requires huge economic assets Domestic marketing deals with only a single market International marketing deal with several different countries markets. Domestic market deal only with the laws and system of one country International marketing is more difficult and requires more pledge form the business because of the ambiguity and different in laws and system in the global market. Domestic marketing deals only with one set of consumers International marketing deals with different types of consumers with different rates and tastes Domestic marketing, the business can have the same policies and strategies International marketing requires different strategies in the encouragement of their products 6.2: Table, International market and Domestic market Conclusion. It has taken a lot of referencing and researching for me to write this report and I have learnt a lot from this report, I started off with very little knowledge about this topic and worked my way through the assignment and I would conclude that BMW is a very powerful name in the automobile industry due to its reputation of providing high quality products and services. BMW and person actor has yearly shown burly monetary results and has reserved its market shares. This become of curiosity to study more greatly, in direct to find the factor last a unbeaten concern and burly product. Scrutiny the progress of BMW through the past five years. Not only are the monetary account taken into reflection that BMW is the most flourishing vehicle producer in top sector. BMW is a well known and greatly cherished brand and has high miscellany in the merchandise range. BMW possesses high inner aptitude and the corporation develop a big part of the car by themselves. The rising market in South East As ia, Russia Eastern Europe and South America has shown obvious swelling growth. Produce, transport and raw fabric outlay have both dampened margins and affected the export power of customers like as lofty oil price.